Why WordPress websites must prepare for the DPDP Act
WordPress powers over 40% of all websites in India. If your WordPress site uses Google Analytics, the Meta Pixel, Hotjar, or contact form plugins, it collects digital personal data from Indian citizens. Under India’s Digital Personal Data Protection Act 2023, failing to provide statutory notice or running tracking scripts before consent can incur statutory penalties up to ₹250 crore.
Unlike European GDPR cookie rules, DPDP Section 6 mandates that consent must be unconditional, itemised per purpose, and easily withdrawable under Section 6(4). Legacy banner plugins that only offer simple "Accept All" or "Dismiss" buttons fail these legal requirements.
Zero database overhead on your WordPress hosting server
Traditional WordPress cookie plugins store every consent log directly in your `wp_options` or custom SQL database tables, causing database bloat, slow server queries, and degraded site performance over time.
ConsentPlix operates as a high-performance external consent infrastructure. All consent logs, cryptographic HMAC signatures, and Merkle tree roots are processed asynchronously and stored securely in sovereign AWS Mumbai (ap-south-1) servers, completely isolating your WordPress hosting from traffic spikes.
Need help with custom WordPress themes or multisite?
ConsentPlix supports single WordPress installs, multisite networks, and headless WordPress architectures (Next.js, Gatsby, Astro). Explore our developer quickstart or review the interactive DPDP Act checklist.